Spicer Designs
← All templates

Free Insurance Agency
website template.

Insurance is sold on price and regretted on exclusions, and almost every agency site is built entirely around the first. This template gives exclusions their own section in plain language, because the moment a policy matters is the moment somebody discovers what it does not do. The claims walkthrough sets out what actually happens after you ring, which is the thing customers most want and least often get. Whether the agency is independent or tied is disclosed up front, since that single fact shapes every recommendation on the page.

Both downloads are the same design. The HTML build opens by double-clicking index.html — no Node, no install, no build step — and its accordions work, but the click-driven widgets are presentational. The React build is the live, interactive one and needs npm install.

Stack
HTML or React · Tailwind CSS
License
CC BY 4.0 — commercial use fine, keep the footer credit
Sections
11, built for this trade

What’s in the insurance agency template

disclosure bar
hero cover
policy compare
exclusions plainly
claims walkthrough
independent disclosure
review triggers
commercial lines
reviews wall
faq accordion
quote form

Sections are the ones this trade needs, in the order it needs them. Swapping one out is a line in the config — nothing is welded to the layout.

Written to answer real objections

The placeholder copy is not lorem ipsum. It answers the questions this trade actually gets asked, so the template reads like a finished site while you are still deciding whether to use it.

Are you independent or tied?

Independent, across twenty insurers, and it is stated at the top of this page rather than in the small print. It matters because a tied agent can only recommend what they are allowed to sell, and you should know which you are speaking to.

Why is the cheapest quote not always right?

Because price differences almost always come from excess levels and exclusions rather than from the insurer being generous. The comparison on this page shows both next to the premium so you can see what the saving actually costs you.

What happens when I claim?

The walkthrough on this page sets out every stage, who contacts you and roughly how long each takes. We handle the insurer conversation rather than handing you a claims line number and wishing you luck.