What we do,
in plain terms.

01 · Design

Web design

Brand-led, considered design for marketing and brochure sites.

Most projects start here. We work from the content outwards: who the audience is, what they need to see first, and how the site should feel before we worry about how it should look. Designs are typography-first, content-aware, and made for the device people actually use.

• Brand-aware visual design and art direction
• Typography systems and accessible colour palettes
• Mobile-first responsive layouts
• Copy-aware design with placeholder content replaced before sign-off

02 · Build

Development

Hand-built front-ends on the right stack for the job.

We pick the platform that fits the project. For small marketing sites that’s often a static stack — Next.js or Astro. For content-heavy sites that the client team will edit, WordPress with a tidy block-based editor is usually the right answer. Whatever the stack, the front-end is hand-coded and built to standards.

• Next.js, Astro, and modern static front-ends
• WordPress builds with a clean editing experience
• Accessibility (WCAG 2.2 AA) considered from the start
• Plain HTML, semantic markup, progressive enhancement

03 · Sell

E-commerce

Honest, considered shops on Shopify and WooCommerce.

We build product-led shops for independent businesses — from a tight catalogue of a few dozen products up to a few thousand SKUs. Shopify is the right tool for most shops we see; WooCommerce suits a smaller number of cases. We’ll tell you which.

• Shopify theme design and development
• WooCommerce builds where it’s the better fit
• Custom product, collection, and checkout templates
• Migration from older platforms (Magento, BigCommerce)

04 · Find

Performance & SEO

Built into the work, not bolted on afterwards.

Modern search is a mix of Google’s traditional results, Google’s AI Overviews, and answers from ChatGPT, Claude, Perplexity, and Gemini. The basics that help one tend to help the others: fast pages, clean structure, real authoritative content, and proper structured data.

• Core Web Vitals (LCP, INP, CLS) tuned at build time
• JSON-LD structured data — Organization, LocalBusiness, Article, FAQ
• Technical SEO — sitemaps, canonicals, internal linking
• AI-search basics — citability, llms.txt, entity consistency

05 · Care

Hosting & ongoing care

A real person at the end of the phone.

A site that goes live and is then forgotten quietly turns into a liability. We host most of the sites we build, keep them patched, take backups, and answer the phone when something needs attention. Care is offered as a plain monthly retainer with a clear scope.

• Managed hosting on UK and EU infrastructure
• Regular updates, backups, and security patching
• Uptime monitoring with same-day response
• Small content and design changes on retainer